AI remains as much a source of confusion as insight, with executives keen to do something with it, but unsure quite what. A new book argues that the first port of call should be enhanced predictions.
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When Turtle Rock Studios made asymmetrical shooter Evolve free-to-play, it looked like the game had found its second wind. Player numbers grew dramatically, extra maps and overhauled skill sets were introduced to keep things fresh, and the player-bas…