Normally, quarterly earnings reports are rather dry. But for HTC, a company that has long struggled with making money, quarterly reports are pretty important. Today HTC’s Q2 earnings are out, and the company has shown its first profit in a year, pulling in NT$2.26 billion ($75 million). That’s a thin sliver of the NT$65 billion ($2.17 billion) in revenue, but any profit is good profit for HTC.
Interestingly enough, the revenue is actually less than HTC generated in sales last year, but since the company’s measures to trim down unnecessary costs, the net profit is higher. Unfortunately, this is probably the peak of profit for HTC in 2014. The HTC One (M8), HTC’s highly-praised flagship, led the company to this point, but through the rest of the year sales will decline as the phone ages. Unless HTC has a major launch prepared for the fall, it appears that we’ll probably see the same pattern of a Q2 peak and slow decline afterwards.
What do you think could bring HTC back to year-round profitability?
innovation and design, today reported unaudited consolidated results for its fiscal 2014 second
quarter ended June 30, 2014. Unaudited quarterly revenue was NT$65.06 billion and net profit
before tax was NT$2.76 billion. Operating profit was NT$2.43 billion, and net profit after tax was
NT$2.26 billion, or NT$2.74 per share based on 823,438 thousand weighted average number of
shares.
About HTC
Founded in 1997, HTC Corporation (HTC) is the creator of many award-winning mobile devices
and industry firsts. By putting people at the center of everything it does, HTC pushes the
boundaries of design and technology to create innovative and personal experiences for
consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by HTC
Sense™, a multilayered graphical user interface that vastly improves user experience. HTC is
listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit
http://www.htc.com.
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