PRTech’s growth could mean more integration with marketing technologies

In 2014, I made a case for PRTech and the opportunities that lie therein. Since I wrote the article, PRTech has seen explosive growth, a fact marked by continued consolidation of the old guard and the emergence of new entrants across the industry. To wit, PR software company Cision has acquired […]

from Forbes – Tech http://ift.tt/2gckEdk
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