To be successful online, it’s essential that brands focus on accommodating their users based on their unique needs and interests. Particularly for ecommerce brands, where customers are making a purchase online, the user-experience offered through website design is critical. A poor onsite experience could result in a decrease in sales and even the slightest onsite issues or inconveniences could result in a customer leaving the site and never returning.

from Forbes – Tech http://ift.tt/2cXPARl
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