The Future Of Retailing — The Revolution to Technology Is Now

I believe that retailing is undergoing a revolutionary change. Merchants are no longer the driving force for retailers. I believe retail has moved from a merchant driven industry to a technology driven industry. This is a major change that will be hard to swallow. In the past merchants interacted with customers. They talked to them as a market. Now these same customers are demanding products and services that match their specific needs. In other words, the customer is now in charge.

from Forbes – Tech http://ift.tt/2aYT0y8
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