The Wall Street Journal reported last week that Apple is in talks to buy streaming music company Tidal.  Although Tidal has a relatively small subscriber base of just about 4.2 million paying subscribers and potentially low revenues, we believe that an acquisition could be a smart move for Apple. It would allow Apple to bolster the content and overall experience of the Apple Music service, which has been off to a relatively slow start since its launch a year ago. Below we take a look at why acquiring Tidal could be beneficial to Apple.

from Forbes – Tech http://ift.tt/29o8rl9
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