While Facebook is witnessing a decline in personal content shared on its platform, the company is working on new ways to encourage photo sharing on its platform. After a pilot phase launched in August last year, Facebook is now rolling out Slideshow to all IOS users around the world, which will allow them to automatically combine photos and videos with themed music and transitions. As several users find static photos boring and creating videos for every event might not be practical, this feature gives users an interesting way to share their images and should increase user engagement on the platform. Apple and Google already have their own versions of automatic “movie makers” based on the user’s media and Facebook’s Slideshow would directly compete with these apps. High user engagement is critical for Facebook’s business, We believe constant innovation to ensure that users continue sharing personal content on its platform will be key in driving revenues for the company.

from Forbes – Tech http://ift.tt/29815mn
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