Being ‘Good Neighbors’ And Staying Out Of Print Motivates Companies To Be Environmental Stewards

Next time you pull through your local Taco Bell, stop and ask the management there what it is doing to mitigate both its waste and its carbon emissions. As it turns out, it is doing a lot, beginning with building modern restaurants while measuring its emissions.
And it’s not just the smaller retailers that want to be custodians of the environment. It’s also the multinationals, which are out front and which have said that such attention builds trust with their customers and the communities where they operate — initiatives that will continue no matter the outcomes of the U.S. elections. The steps they are taking?
While the initial moves may have been prompted by regulations or consumer demands, many companies now want to ensure that everyone up-and-down the corporate chain of command is committed to the cause — from the chief executives to the folks on the shop floor. They have determined that they are not just getting environmental benefits but also financial returns, while creating goals for which team members can strive and attain. The cost of complacency can be quite high.   
“More and more investors are starting to ask questions about non-financial issues,” says David Harpring, director of global sustainability and engineering for Yum Brands in Louisville, KY, who spoke at Environmental Leader’s conference in Denver last week. Yum owns about 43,000 Taco Bells, Kentucky Fried Chickens and Pizza Huts based in 140 countries, although many are franchised. 

from Forbes – Tech http://ift.tt/28ZCtx6
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