Media reports suggest that Samsung Electronics and Alibaba are planning to enter into collaboration on mobile payments, under which Samsung will allow its smartphone users to use Alipay, Alibaba’s mobile payment service to make payments. Samsung launched its mobile payment service called “Samsung Pay” earlier this year in China , shortly after Apple Pay was launched in the region. However, the Chinese mobile payments market is dominated by Alipay, which has more than 350 million registered users in China and a 70% market share. Given Alibaba’s strong position in the country, we believe neither Samsung nor Apple can prove to be strong competitors for the company. (Read Are Apple And Samsung A Real Threat To Alipay?) On the contrary, a strategic tie-up with Alibaba could revive Samsung’s smartphone business in the region and could prove to be a strong revenue driver for the company.
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