Apple will publish its fiscal second quarter earnings on Tuesday, April 26, likely reporting its first year-over-year decline in sales in over a decade, amid a relatively tepid uptake for its new flagship iPhone 6S, economic headwinds in China (its second largest geographic market) and slowing global smartphone shipments (est. 7% in 2016 per Gartner).  While the quarterly numbers could signal the end of an era of high growth for Apple, we will be closely watching its ability to manage average selling prices (ASPs) and margins – which remain key valuation drivers for the company.

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