If you have spent any time trying to market anything, you know that ignoring Facebook is not optional. However, trying to figure out how to market and what to market is a challenge. To help I took a look at a few Facebook pages of some brands – large and small for in this case, size most assuredly does not matter. You will see one common denominator. It is the one rule corporate marketing teams use to create effective Facebook campaigns. It is simple, yet often overlooked.

from Forbes – Tech http://ift.tt/1S8FPgq
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