Just about every statistic within the automotive industry went up in 2015. Sales, transaction prices, lease rates, customer satisfaction, they all moved in an upward direction. But there were two notable examples of figures that went down: fuel prices and hybrid sales. As you might assume the cause for each decline is related, and makes perfect sense. If gas is cheap how many people will pay the extra cost for hybrid technology? At Kelley Blue Book we saw sales volume for hybrids fall by 13 percent last year, suggesting the undeniable answer is “fewer people than when gas prices are rising.”

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