Anyone who has followed Apple’s progress over the last ten years will know that design has played a strong part in its success story. From setting incredibly high thresholds of quality on everything from mag-safe connectors and the aesthetics of opening the box, to magical experiences that just work, Steve Jobs’ Apple has been a byword for style, class, and elegance. Which leaves me wondering who in the world signed off on the ‘Apple iPhone Smart Battery Case’.

from Forbes – Tech http://ift.tt/1IRYeFr
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