It is one of the biggest challenges we face in weather communication. On a recent tubing trip, I heard a woman lamenting about rain. She said there was only a 20% chance of rain so “why was it raining, those meteorologists always get it wrong.” I thought to myself, “it wasn’t 0% so why the complaints.” Studies and my own personal experience reveal that the public doesn’t understand the concept of % chance of rain, and it may contribute to misguided conclusions like “meteorologists are wrong half the time.” However, a new study by students and faculty at the  University of Georgia suggests that it may not just be the public.

from Forbes – Tech http://ift.tt/1XkXXqm
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