HTC offering pink One M9 for Breast Cancer Awareness month

Breast Cancer Awareness month is happening, so bring on the pink merchandise! HTC is now selling a pink One M9 smartphone to participate. It’s the same One M9 everyone knows, but it comes in pink with or without a ribbon imprinted on the back.

It seems that a portion of the proceeds will not be going to charity, as HTC has not stated so, but the company has donated $25,000 to the Breast Cancer Research Foundation. The pink One M9 is just to bring awareness, show support, and potentially clean out some inventory. Still, the company’s donation is appreciated.

The price sits at $649.99 with or without the ribbon, but you also get a $100 Google Play gift card and a pink HTC Dot View Ice case for free. It’s a steep price, but if you like pink, now is your chance.