Under Armour’s New Workout — Here Comes The Internet Of (Apparel) Things

Sports companies are becoming technology companies. Actually, that’s not news, so let’s go one louder than that. Sports companies are becoming technology-centric companies with a primary emphasis on software application development, social communities, web services and Internet of Things for data analytics/intelligence.

from Forbes – Tech http://ift.tt/1LwgsAV
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