Remember when SAP used to be an Enterprise Resource Planning (ERP) company? No hang on. Remember when SAP used to be a data platform (SAP HANA), mobile (it bought Sybase), Business Intelligence (it bought Business Objects) and then a cloud and developer company? Yes we know; it keeps reengineering itself in an exacting Germanic fashion — if not a wholly organic one. Now SAP is a Customer Relationship Management (CRM) company. At least that’s the latest reinvention is designed to tell us.

from Forbes – Tech http://ift.tt/1goEH75
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