Soon after AT&T selected Ericsson to work on enhancing its television experience platform, Ericsson announced that it had entered an agreement to buy video encoding company Envivio to further improve its television and media solutions. In the big picture, this was a strategic move by Ericsson to bolster its support solutions segment, which includes OSS (operations support system) & BSS (business support system), television and media solutions as well as mobile commerce.

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