For the past several years, independent artist champions Bandpage have been quietly making deals with the biggest platforms that music lovers visit to include a way for acts to sell their merchandise, concert tickets, and more. It’s important to be where the fan is, so if someone who loves a certain singer is looking up when they are coming to town on Stubhub, why not also have a small section where they can buy a new album? If someone wants to know the words to a hit new single, why not include the option to buy a t-shirt? On services like Spotify, this takes the form of a small area where deals are offered, and it looks pretty similar on other platforms, such as Shazam, YouTube, and Vevo. While that’s a good idea, there is much more work to be done in ensuring that artists can make as much money as possible.

from Forbes – Tech http://ift.tt/1JqGfek
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