The old adage that Twitter is like one big cocktail party still holds. It’s a lot more than that, of course. So is a cocktail party, in fact. It’s a networking event for the attendees and a reputation builder, or breaker, for the hostess. It’s a food and beverage tasting for the guests and a product demo for the caterers and local distilleries. You get the point. And you get how important it is to watch your P’s and Q’s.

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